CRITICAL FACTORS DECISION
MAKERS CONSIDER
There are 18 Factors Listed that provide Awareness in the Decision Making Process & prompt Action that helps avert the loss of Time, Effort and Capital…How is Your Business making decisions?
1. 3 Bottom Lines
- Operating Cash Flow (OCF)
2. 3 Indispensable Business Tools
- Break-Even Point (Direct & Indirect Expenses)
3. Risk vs. Reward (Profitability & Liquidity)
4. Return on Investment (ROI) Calculations
5 Variables—Time, Rate, Present Value, Payments & Future Value
- Internal Rate of Return (IRR)
5. Working Capital
6. Liquidity Ratios
7. Vertical Analysis (Common Size Ratios)
8. Horizontal Analysis (Trend Analysis)
9. Operating Cash Flow (OCF)
- OCF should be greater than Net Profit
- OCF should be greater than ICF (Absolute Value)
- OCF should be trending upward
10. Return on Assets (ROA) & Return on Equity (ROE) Graphs
11. Free Cash Flow (Free Cash Flow comes from the Cash Flow Statement. Operating Cash Flow (OCF)
minus the amount invested in capital equipment. That is all there is to it. Free Cash Flow is simply the cash
generated by operating the business minus the money invested to keep it running.)
12. The Simple Du Pont Formula=Return on Sales (ROS—Also called Profit Margin) X Asset Turnover
(Also called Marketing Leverage) = Return on Assets (ROA)
13. Extended Du Pont Equation=Return on Assets (ROA) X Financial Leverage (Total Assets divided by
Total Equity) = Return on Equity (ROE)
14. Key Performance Indicators (kpi’s)—by industry
15. Key Financial Indicators (kfi’s) & Financial Drivers
16. Key Turnover Ratios
17. Key Turnover Days Calculations
18. Aging of Receivables